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MSN Windows Live
 
Msn Portal : www.msn.co.th

Msn Portal
3 M Monthly Audience
330,000 Daily Audience
1M Daily Page Views

A good balance between Women & Men users
58% male
42% female
Strong Patronage of Young adults
39% of users are aged between 25-34 years old
Those aged 35-65+ represent 28% of all users
Income Profiles
46% of users are upper income level
38% of users are middle class income level

 Portal Overview
MSN Homepage receives over 30M page views/ month and 3M unique users/ month
Content include:
  Personals
  News
  Entertainment
  Women
  Technology
  Money
  Business
  House and Home
  Mobile
  Games Zone
  Football
  Movies
  Music
MSN Channels

 MSN Channels Page Views/ Month
  Women 2.3 M
  Entertainment 1.8 M
  Football 1.4 M
  Games Zone 1.0 M
  Mobile 880 K
  News 760 K
  Technology 330 K
  Money 230 K

 Home Page Banner Ad
 
20 % SOV - Receive substantial share of voice on the largest online portal
Large Ad Unit allows advertisers to visually excite the audience with your products features and style
Rich Media capabilities such as video streaming, expandable banners
Home Page Banner Ad

 Home Page Text Link
 
20 % SOV - Receive substantial share of voice on the largest online portal
Weave your message inline with editoria
Prompt a customer interaction with the Homepage Textlink
Draw customers to your own online microsite for rapid response
Home Page Text Link

 Content Channel Banner
 
100,000 imps. in one Channel of your choice
Promote your message to an interested audience through content Channels:
 
- Personals
- News
- Technology
- Money
- House and Home
- Mobile
- Games Zone
- Football
- Entertainment
- Women
Content Channel Banner

 Skinner
 
Own the homepage for 1 day
Surround the consumer with your message on the gateway to the MSN network
Frequency capped at 1 view/user/day
2nd view user initiated from the showcase Ad
195,000 Baht per day
Skinner

 VDO Wall
 
Deliver a compelling video experience online
Drive call to action whilst entertaining target consumers
Frequency capped at 1 view/user/day
2nd view user initiated from the showcase Ad
130,000 Baht per day
Demo
VDO Wall

 Synchronized
 
Dominate the page with two ad units that interact with each other
a. 2 ad units talking to each other
b. 2 ad units related to each other when user engage with the banner
Frequency capped at 1 view/user/day
2nd view user initiated
145,000 Baht per day
Demo
Synchronized

 Peel Back
 
Create interest & intrigue by encouraging users to peel back the page to reveal your offering
User initiated creative
130,000 Baht per day
Demo
Peel Back



Product Info
MSN Portal
Windows Live Hotmail
Windows Live Messenger
Windows Live Spaces
Channel Sponsorship
Messenger Sponsorship
Ad Spec
Rate Card
 


 
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