IMPAQ INTERACTIVE - Advertise : Windows Live Messenger

	The most used free IM service in the world
	Opportunity to be part of people's conversations
	Turn word of mouth into a mass market activity

Demographics
	3.3 Million Thais
	874,000 Daily Audience
	2,647,000 Daily Log-Ins
	62 Million Messages Sent Daily (25% more than SMS)

A good balance between Women & Men users

52% male

48% female

Strong Patronage of Young adults

61% of users are aged between 18-34 years old

22.2are 13-17 years old

Strong Patronage of Young adults

61% of users are aged between 18-34 years old

22.2are 13-17 years old

Educated users

43% of users are Bachelor’s degree holders.

Over half of the users have at least some College education

Messenger Pack (Advertising Placements)

4 Ad Units included in Messenger Pack

Chat Window – Text Link

Webcam Window – Showcase Banner

Desktop (contact list) – Bottom Banner

MSN Today – Square Banner

New Advertising Opportunities

	234x60 can expand into a 300x250 Rich Media ad upon rollover
	Groundbreaking opportunity to run a Rich Media ad on the Number 1 Messenger platform in Thailand.
	User may click to replay video experience and panel will expand again. "Fullscreen" option may be enabled and initiated upon click.